Wedding Inspiration — SADA Redefining Bridal Poise
“Sada” meaning Pure One in Japanese, introduces a bridal vocabulary of balance—boldness wrapped in whisper-soft elegance. This new collection by Amélie George Bridal is an evolution in bridal jewellery and veils; an offering that lets brides-to-be step into themselves with strength, with softness, with something timeless yet fresh.

Pearl Wedding Veil
Here, jewellery designs are sculpted to be bold: earrings that speak in clean lines and luminous surfaces. They are pieces that aren’t merely seen, but felt—designed to stand in moments of ceremony, laughter, and light. They hold both vulnerability and confidence.

Stud Wedding Earrings - Kate
Veils in SADA unravel tradition in a beautiful deconstruction. Detachable, featherlight pieces that glide with breath, veils that layer simply yet exquisitely. From the Simple Wedding Veil to the Pearl Veil with Blusher, each silhouette is composed to frame, not overshadow.
Crystal wedding Earrings, ZOEY and Simple wedding veil

Wedding veil with blusher
Textures shift between purity and edge. The Pearl wedding veil, the birdcage veil — they carry the weight of romance and nostalgia. The St Clair earrings and Zoey earrings pair with simplicity in ways that feel modern, clean, spontaneous. Each element curated to allow freedom.

Zoey wedding earrings + Simple Wedding Veil

Pearl bridal earrings, Dakota
For the bride who values substance over spectacle, SADA feels like a quiet revolution. It’s about choosing what resonates, what holds. Because in moments when you stand in white, you deserve pieces that echo back to who you are. Pieces that are “pure,” in the deepest, most luminous sense.

Pearl birdcage veil

Long pearl wedding earrings, Olympia
Pearl Wedding Veil
Wedding Earrings - KATE

Statement Wedding Earrings - St Clair
Wedding Earrings - Bella
Pearl Birdcage Veil
KATE Wedding Earrings + Pearl wedding veil
Kate Wedding Earrings + Pearl wedding veil
Creative Director & Stylist / Amélie George Creative Team
Photographer / Gretl Watson-Blazewicz
Make-Up Artist / Belle Lasenzaniro

Pearl Wedding Earrings - Bella





